Caio del Manto joins LOLA

We are happy to announce the appointment of Caio Del Manto as Chief Strategy Officer of LOLA. He will be based in Madrid, leading the strategy teams in Madrid, Barcelona and Lisbon.

Caio has extensive experience in Brand Strategy which he has sharpened over the past 15 years at renowned agencies including Fallon London, JWT and McCann, and most recently on the client side at Mondelez International. His expertise includes Integrated Marketing, Digital Media, Brand Strategy and Creative Excellence.

Del Manto will be leading the international planning teams for Unilever’s Magnum and Cornetto brands, SEAT Automobiles International and Mattel Europe brands including Scrabble, Barbie and Hot Wheels.

Previously, Del Manto was Head of International Strategy at Fallon London where he was responsible for Nokia, ADCB, Cadbury and international new business. He joins LOLA from Mondelez International where he was Global Director of Brand Strategy for the drinks category and Director of Brand Strategy for Latin America.

“LOLA is an agency that leads the consolidation of international brands from Spain and Portugal and generates a global reputation that is difficult to find in Europe. I am positive that the extraordinary existing talent, together with my experience in international agencies and more recently on the client side, will elevate LOLA to be even more competitive on a global scale,” says Del Manto.

Welcome to LOLA Caio!